AI visibility audit

Can AI see your website?

Wildcurrant’s AI visibility audit is a full review of how well your website performs when people ask ChatGPT, Google’s AI results, and other AI tools to recommend a business like yours. It costs £995, takes five working days, and you receive a written report telling you where you stand, what’s blocking you, and what to fix in what order, whoever built your website.

The bit nobody has explained

For twenty years, search worked one way. Someone typed a question, Google gave ten links, and you tried to be near the top.

That shape has changed. Ask ChatGPT, Claude or Perplexity a buying question now and you get a short written answer with a handful of businesses named inside it. Most people read that answer and stop.

So the prize is no longer the ranking. It is being named.

If your traffic has dropped this year and nobody has been able to tell you why, this is usually part of the reason.

Why this is good news for a business your size

AI answers do not favour whoever has been online longest. They favour whoever is described the same way in the most places.

That is a game a small established business can win, because it depends on consistency and speed rather than budget. A large company needs four people to sign off on a comparison page. You can publish one this month.

What I can and cannot promise

I control the work: pages published, profiles corrected, mentions earned, questions tracked month by month.

I do not control what a model says on any given day, and neither does anyone selling you this. What I can tell you is that businesses described consistently across many trusted places get named far more often than businesses described four different ways. The audit shows you which one you currently are.

Expect three months before the picture changes noticeably. Anyone promising next week is selling something.

What the audit covers

The audit reviews the five areas that decide whether AI systems find, understand, and recommend your business.

AREA

WHAT I CHECK

Access

Whether AI systems can reach your site at all. Many are blocked by security settings the owner has never seen.

Readability

What AI tools actually see on your pages, including content that is invisible to them even though it looks fine to you.

Structure

Whether your pages are organised so an AI can lift clear answers from them, including headings, FAQs, and the technical markup behind the scenes.

Content gaps

Which of the page types AI answers actually quote you’re missing, and which ones would earn you a mention fastest in your category.

Trust

How your business appears across Google, reviews, directories, and the wider web, and whether it all tells one consistent story.

Where AI gets its information

The outside pages, directories and articles the AI tools draw on when recommending businesses like yours, and which ones you’re missing from.

What AI says about you now

I ask the main AI tools the questions your ideal customers ask, record what comes back, and show you exactly where you appear, where competitors appear instead, and why.

What you receive

  • A written report in plain English, with every finding explained and no jargon left undefined
  • A prioritised plan, ordered by impact, showing what to fix first and roughly what each piece involves
  • A record of what AI tools currently say when asked about businesses like yours
  • A 45-minute call to walk through the findings and answer your questions

The report is yours. You can hand it to your current web team, fix things yourself, or ask me to do the work.

This is for you if

  • Your business is established and enquiries matter to you at £1,000 or more per job, booking, or client
  • Your website was built in the last few years and used to perform, but enquiries have slowed
  • You want to know where you stand before spending anything on marketing or a rebuild
  • You’d rather see evidence than take anyone’s word for it

This is not for you if

  • You’re just starting out and don’t have a trading history or reviews yet
  • You want a quick trick rather than an honest picture
  • Your website is more than six or seven years old. It likely needs rebuilding, not auditing, and I’ll tell you that for free on a call

Price and how it works

The AI visibility audit costs £995, paid on booking. It’s a standalone piece of work and there’s nothing you have to buy afterwards. If you want me to carry out the fixes, I’ll explain how that works on the call, but the report stands on its own either way.

  1. Book below and I’ll send a short form asking for access details and your main customer questions.
  2. I complete the audit over five working days.
  3. You receive the report, then we walk through it together on a call.
Working on the next small business website design

Why Wildcurrant

I’m Melissa Critchley. I’ve worked in marketing for over 20 years and now design websites and run SEO for established small businesses across the UK from my base on the Shropshire and Herefordshire border. Wildcurrant has 48 five-star Google reviews, and everything in this audit comes from the same methods I use on my own site and my clients’ sites. You’ll deal with me directly from first email to final call.

Questions owners ask me

What happens after the audit? Some people take the plan and do it themselves. Some hand it to their web person. Some ask me to carry it out, which is a monthly arrangement with a three-month minimum, because this work builds over time rather than landing in one go. There’s no obligation either way, and I won’t raise it unless you do.

Will this get me to the top of Google? The audit shows you exactly what is holding your site back with AI tools and search, and what to fix in what order. What happens next depends on what you do with it, and I’ll be straight with you on the call about what I think is worth your time.

My website already ranks well. Do I still need this? Possibly, and that’s exactly the trap. A site can rank well in traditional Google results and still be unreadable to ChatGPT and other AI tools, because they read websites differently. Ranking well today doesn’t tell you how you appear in AI answers.

Do I need to understand the technical side? No. The report is written in plain English, every recommendation says why it matters in business terms, and the call is there for anything that isn’t clear.

Can my existing web person do the fixes? Yes. The fix list is written so any competent web professional can act on it. There’s no obligation to use Wildcurrant for the work.

How is this different from a free SEO audit tool? Free tools run automated checks and email you a scary score. This audit is done by hand, on your actual site, against the questions your actual customers ask AI tools, and it tells you what to do about it. No tool does that.

What do you need from me? About 10 minutes on the booking form, then read-only access to your Google Business Profile and Search Console, which you can grant to my email address without sharing any passwords. For your website I’ll usually only need a look at a couple of settings, and I’ll tell you exactly what and why.

Strategic website design plus advanced SEO & GEO

ABOUT


I get small businesses found in Google and named in AI answers | WordPress websites, SEO and AI visibility | 20 years in marketing, 8 building sites | Ludlow, Shropshire

07771 623276

melissa@wildcurrant.co.uk

The Coach House, Brand Lane, Ludlow, Shropshire, SY81NN

© 2026 by Wildcurrant