WEBSITE DESIGN HEREFORD
SEO-led WordPress & Shopify websites that bring in the right enquiries.
If you’re an established small business in Hereford (or anywhere across Herefordshire) and your website feels a bit… meh …then you’re in the right place.
I’m Melissa Critchley, founder of Wildcurrant. I design strategic websites that look the part and get found, with SEO built in from day one. Not bolted on later.
If you want a website that does the heavy lifting, you’re in the right place
You don’t need a “pretty” website that wins compliments and then does absolutely nothing.
You need a site that:
- makes it immediately clear what you do and who it’s for
- builds trust quickly (so people actually contact you)
- is easy to use on mobile
- is structured properly for Google and modern AI-driven search
- is simple for you to update without fear of breaking it
Website design services in Hereford
A custom website that fits your business (and your goals)
Investment: From £3,950 for a bespoke WordPress website
Platform: WordPress (service businesses) or Shopify (ecommerce)
Best for: established small businesses ready for a website that finally pulls its weight
Outcome (what you’ll walk away with):
- a polished, professional website that reflects your brand
- a clear structure that guides visitors towards taking action
- SEO foundations set up properly so you can start building visibility and momentum
What’s included
Discovery + strategy calls
Bespoke design + build (mobile-friendly, fast, and easy to navigate)
SEO foundations built in as standard, including:
- keyword research
- competitor research
- page structure + headings planned with SEO in mind
- on-page optimisation (titles, meta, copy structure)
- image optimisation + speed tweaks
Analytics setup: GA4 + Google Search Console
Training so you can manage your site with confidence (video walkthroughs)
Two rounds of revisions
30 days of support via email once your site is live
Optional add-ons (if you need them): blog setup, extra pages, booking systems, e-commerce functionality, email marketing integrations, Google/Meta Ads.
Payment plan: 3 instalments: 50-25-25
Ongoing care: from £65/month (hosting, security, updates, backups, peace of mind).
Timescale
Typical timeline: 4–6 weeks for a service-based site, and 6–8 weeks for ecommerce.
The biggest factor is usually content readiness.If your words and images are ready for kick-off everything moves faster (and feels much less stressful).
What I’ll need from you
To keep things calm and efficient (and avoid the last-minute scramble), I’ll need:
your logo + brand basics (colours/fonts if you have them)
your website copy
your images
clarity on your services/offers and who you’re trying to attract
access to your domain + current website/hosting (if relevant)
your legal pages (privacy/cookies/terms)
If any of that feels like a sticking point, tell me. I can recommend trusted copywriters, brand designers and photographers, or we can build a simple plan to get you there.
What isn’t included
Just so everything’s clear up front:
branding or a full rebrand
copywriting within the standard price
photography / image sourcing
legal policy creation
ongoing SEO retainers or ad management (unless added as a separate service)
third-party subscription costs (apps/plugins/tools)
Why SEO-first website design matters
Here’s the truth: for most small businesses, a website only becomes a genuine asset when it’s visible, ie findable by Google, Bing and AI
That’s why every website design Hereford project I take on includes SEO foundations as standard:
- keyword and competitor research (so we know what we’re aiming at)
- a Google and AI friendly structure (pages that make sense to humans, search engines and LLMs)
- fast, mobile-first performance
- on-page optimisation for your services and location
- clear calls to action that turn visitors into enquiries
Result: you’re not paying for a “brochure site”. You’re investing in a website that can actually support growth.
If you are interested in Search Engine Optimisation you may enjoy this blog: SEO Friendly Website Design
Website design for Hereford and the surrounding areas
I work with businesses across Hereford, Ledbury, Leominster, Bromyard and the wider Herefordshire area — and with clients across the UK too.
If you’re local, brilliant. We can keep things nice and straightforward (and yes, we can do in-person if it helps). If you’re not, the process still works beautifully online.
How it works
1) Discovery + clarity
We start with a discovery call, then a strategy session to get crystal-clear on your goals, offers and ideal customers.
2) Structure + design
I map out the page flow and user journey, then design the homepage first so we nail the look and feel early.
3) Build + SEO setup
Once the design direction is signed off, I build the full site and implement SEO foundations as I go.
4) Test + launch
I test forms, mobile, speed and key pages — then launch properly (no crossed fingers and hope).
5) Handover + support
You get training so you can update your site confidently, plus options for ongoing support if you want everything handled for you.
You’re in safe hands
I’m Melissa – website designer, SEO consultant, and long-time digital marketer. I’ve been doing this for a long time, and I’m very calm about the tech so you don’t have to worry.
My clients usually come to me when they’re ready to stop tinkering and start building something solid: a site that reflects the quality of their business and helps them grow.
Contact Me — Got questions? I’m just an email away: melissa@wildcurrant.co.uk
FAQs
Do you only work with Hereford businesses?
Not at all. I work across Herefordshire and the UK. Local projects are welcome (and fun).
Should I choose WordPress or Shopify?
WordPress is brilliant for service businesses and content-led sites. Shopify is ideal when ecommerce is central to your business. If you’re unsure, I’ll recommend what makes sense for your goals.
Will you write my website copy?
I can edit and shape what you have at an additional cost, or recommend a copywriter.
Do you include SEO?
Yes. SEO foundations are built into every project. If you want ongoing SEO, we can add that as a follow-on.
Can you redesign my existing site?
I can, but in my experience a new build will be far more effective.
If you’re looking for a new website that’s strategic, search-friendly and genuinely built to convert -let’s talk.
- Email: melissa@wildcurrant.co.uk
- Call: 07771 623276
WILDCURRANT MARKETING
I work with small business owners delivering strategic website design and advanced SEO My clients are based both locally in Shropshire and throughout the UK.
07771 623276
melissa@wildcurrant.co.uk
Ludlow, SY81NN